As part of a new campaign series about CreativeLive’s community, we developed a short film centered around its founder and CEO photographer, Chase Jarvis. From a brand perspective it was my goal to help students connect with the authenticity of CreativeLive’s roots through the founder’s journey. As a creator himself, it was great to be able to share his journey from childhood through to the professional he became. The piece highlights the creative struggle, uncertainty, and the unflappable drive to create. We paired the film with a series of images that showcased the founder’s personality to help students get a feel for the real person behind the company.
Roles: Director, Content Producer, Brand Strategy